Pay Attention

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More from the **easily-fixed-or-avoided-if-you-pay-attention-or-listen** files. Typos not withstanding, lets get started.

It’s really not that difficult. And, conversely, I’m actually pretty easy. Easy to please, easy to impress, easy to get along with (for the most part). Also, I’m not one to declare the sky falling often, if at all. I am one that double checks the problems before reporting them a number of ways to make sure that the problem is actually what I’m reporting, not user error.

That means that if I were to report to you that something isn’t working correctly, I would greatly appreciate it if you could listen. I would appreciate it even more if you were to act. That way, a week later when I actually need to use what I reported broken, it wouldn’t be broken and I would be able to do the things that I need to do.

This goes for your users too. After a while you learn to distinguish the ‘sky fallers’ from those that are actually telling you about actual problems. But, and this is a pretty big but, you still can’t ignore the sky fallers. Prioritize them different maybe, but never ignore. It’s the one time that you ignore their problem when there actually is a problem.

Anymore it seems there are way too many issues being ignored for anyone to actually expect to be successful. You can also replace the word ignored with not handled correctly for the same effect.

If you are going to be in business, make sure you take care of your customers. Address their concerns when they happen and report back as soon as possible. Not doing this is yet another reason why your customers are leaving and going to your competition.

By Don

Lead bottle washer at donburnside.com, host at whiteroofradio.com and tech guru for the MotoringFile family of sites.

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